New Product Launch

Do you have a new product and need it noticed?

Our SMART partners ensure that:

• Your product is talked about in store
• Point of sale material is placed where it should be and not left in the warehouse
• Technical information is available when needed

The Smart Choice team has years of experience dealing with companies like your selves. With our extensive knowledge and contacts within the UK retail industry, we have helped many companies make the right choice with regards to new product training , distribution and launch campaigns.

Services offered by Smart Choice include: Product education and training for sales staff Create management focus Product merchandising Point of sale installations Planogram implementation Instore stock audits Data collection and product audit Photographic evidence collection Customer and staff surveys Mystery shopping

Our experienced product trainers can ensure that your new product quickly becomes accepted and understood by your sales staff. We will advise on the most effective use of Field Marketing resources to maximise the impact at launch and then manage the transition from new to established brand.